Torisbury Swim
As a lover of fashion and summer, I wanted to create branding for a swimwear company. Thus, Torisbury was born. Torisbury started a way to combat the issues caused by fast fashion, especially when it comes to swimwear. The name stems from “tortoise” and “berry”. The tortoise is often known for it's slow and steady nature, showing us that being the fastest won't always make you the winner. I believe in this philosophy whole-heartedly, which is why I created a slow fashion brand. Berry is what brings the summer element to this company.
While I take much of what I do very seriously, I also want the company to be a place filled with joy and vibrancy for workers as well as the amazing customers. I strive to make women feel better in one sustainable suit at a time here at Torisbury Swim.
Torisbury Swim, was inspired by 90s high fashion runway styles as well as luxury brands. The suits are simple and chic, but they also come with accessories that allow the wearer to best express themselves no matter who they are. Torisbury wants women to know that the real them is the ideal client, always. Buyers are at the front of the brand. If there are ever any suggestions or feedback from them, Torisbury looks for the best ways to implement it and make the brand the best it can be.
The Mission
Torisbury hopes to make an impact where it really matters. While our company may be new to the game of beachwear, we believe that through hard work and persistence, we can be a showstopping brand that women will come to love. Our styles will dazzle and help women feel confident and radiant. Everything will glow!
With such a fun project as this, I knew creating an assortment of branded patterns would improve it even further. I utilized the sparkle element featured in the logos to make a unique repeating pattern which can serve the brand in a variety of ways. In addition to that, I took the berry belly of the tortoise and made a loving pattern from that.
